Strategic Planning

Strategic planning is essential to your organization's growth. It is a powerful tool that allows you to gain control of the future and the destiny of your organization. 

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At Strategic Development Services our experience in A/E/C capture planning is applied to helping your teams identify viable new markets and programs or further develop existing markets and programs. Our process results in teams working together to further your mission and team goals on purpose.  

 

​Planning Session Facilitation Services

 

Business Development Plans:

    

• Pre-interviews with key stakeholders

• Client opinion surveys

• Competitive analysis

• Annual sales & marketing budget and revenue growth assessment

• Market analysis  

• Custom new and existing client outreach plans

• Custom built action plan and accountability grid for team members 

 

Benefits:

• Winning work that inspires team members

• Ability to pivot toward growth in active and expansion markets

• Knowledge of how your clients view your firm or organization

• Understanding of the internal “human-factor” in your processes

• Departments synchronized to focus on the future 

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Planning Session Facilitation Services

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Marketing Plans:  

 

• Define big picture goals and what success looks like for social media content

  • Establish personnel and roles for social media content creation

  • Development of unique social media content calendar

• Establish or review marketing standards

• Proposal workflow process review and development

  • Proposal Hit Rate analysis

• Define big picture goals and what success looks like for public relations content

  • Establish personnel and roles for public relations content creation

  • Development of unique public relations content calendar

• Marketing collateral workflow process review and development

• Assessment of community engagement and project capture planning

 

Benefits:

• Establish a guide that includes specific policies, resources, and tasks required to execute your content strategy.

• Create collaborative workflows and establish parameters around your story creation and production processes.

• Lead with a content calendar that ensures your team has the right tools and resources to produce marketing content efficiently and deliver a valuable, high-quality experience to your audience.

 

We look forward to a partnership with you that will bring clarity to your market development and branding efforts by creating an actionable, trackable roadmap to your organization’s success.

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